I Love Long URL – Fight spam

May 29, 2012 at 2:59 pm | Posted in india | Leave a comment

The culture of sharing interesting things on the web has spawned a technique called URL shortening, particularly useful for services like Twitter or Identi.ca

which place a limit on the length of a message. The URL (or Uniform Resource Locator) is shortened to reduce its length and save a few characters, and the shortened URL redirects to the original link. The shortened link however, does not reveal any information about the original link, but replaces it with a short domain name (such as goo.gl or bit.ly) followed by an alphanumeric string. This masking of the original URL can pose some serious security concerns, making the user susceptible to a host of phishing attacks, spam and malware infections. Moreover, since the short URL is created and maintained by the URL shortening service, there are chances that URL could stop working if the service shuts down. ISPs have been known to block shortened URLs in the past, stating security concerns.

To remedy this, Himanshu Joshi came up with the novel idea called ILoveLongURL which essentially reverse engineers a shortened URL, giving you not only the original ‘long’ URL, but also user ratings of the website based on its trustworthiness, vendor reliability, privacy and even child safety. The interface is dead simple, and returns accurate results within seconds. The service uses the LongUrl.org API to bring back the original URL and uses ratings from the Web of Trust (WOB), a free, community based tool to rank websites on their safety and reliability.

What’s more, the service even goes as far as to outline some of the potential risks involved with using shortened URL indiscriminately and has a guide on some safe browsing practices. While I Love Long URL doesn’t do anything revolutionary, it certainly aggregates a few useful services under one roof.

Visit the website at http://www.ilovelongurl.com

via Yourstory.in (http://yourstory.in/2012/05/i-love-long-url-protects-you-from-malicious-links/)

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